Prof. Aleksandr Farseev
AI-driven Communication Systems
Advisor, AI-driven Communication Systems Researcher, National University of Singapore / SoMin.ai.
We design systems for navigating your presence across the digital matrix
Matrex Analytica, founded and led by Alex Kaminsky, builds Matrex Terminal for research, content planning and publishing on LinkedIn and beyond.
Facts are easy to establish - measuring what happened has long been solved by technology. Explaining why it happened has stayed the domain of the specialist: judgment, intuition, experience. We built the systems that make this kind of explanation technological too — solid enough to act on, not just believe.
We read digital reality where intent shows clearest - in the mass of what's actually published on social media, with less polish than a press release - through deep semantic analysis, not keyword tracking or sentiment scores.
Remember: knowing what’s going on - only gets you halfway. The real value is in knowing why.
Where It Matters Most
Human Layer
The systems are shaped through collaboration with researchers and advisors working across data science, communication behaviour, human perception, and attention economics.
Their role is to identify and preserve contextual nuance, individual positioning, and naturally human communication dynamics within AI-mediated environments.
AI&SCIENCE
Dr. Stephanie Morin
Cultural analysis & Communication
Senior Advisor: Content analysis, and cross-cultural communication, USAC, Italy (University Studies Abroad Consortium/Univestity of Nevada
Alex Kaminsky
Founder, Systems & Business Architect
Former Physicist and Entrepreneur with decades of experience in business architecture and identifying overlooked opportunities.
Prof. Michael Korovkin
Social and Neuro Anthropology
Advisor, Social and Neuro Anthropology Researcher, USAC / European School of Economics.
Research & Infrastructure Context
Matrex Analytica operates within a broader ecosystem of AI research, visibility intelligence, and communication infrastructure development.
The system architecture builds upon operational workflows, publishing infrastructure, and research directions associated with SOMIN and the Singapore academic ecosystem.
Matrex Analytica is cited in peer-reviewed research accepted at SIGIR '26 - one of the leading academic venues in information retrieval - as a deployment of the presented architecture for executive visibility at scale. Alex Kaminsky, founder of Matrex Analytica, is a named co-author on a second publication accepted at ACM Multimedia '26, the flagship conference in multimedia computing, dedicated to the architecture underlying Matrex Terminal.